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6 SEO Company FAILS

I originally wanted to write a post showing examples of really bad SEO and highlighting some of the worst offenders. However, I decided it wasn’t fair to single out websites and criticize their SEO. After all, not everybody claims to do this for a living. But what...

Email Marketing for a Higher Conversion Rate

In today’s digital times, we sometimes focus too much on SEO and PageRank. While they’re incredibly important to a site’s success, they’re also not the only driving force that’s in play. After all, if your sole aspiration is SEO and not your conversion rate, you’re...

7 Ways to Get More Comments on Your Facebook Page

Facebook posts look stale without comments on them. Getting fans to comment on your Facebook pages requires time and effort. However, you can expedite the process by following a couple of proven tips. Getting comments on Facebook posts is all about encouraging your...

Measuring Online Marketing Metrics

While traditional marketing (on TV, radio and print) is still prevalent as ever, online marketing is slowly but steadily growing to become a strong marketing weapon. For one, online marketing – which includes video ads, expandable banners, floating ads, takeovers and...

The 101 on Infographic Links: Are They Worth Your Time?

Whenever it comes to monitoring links, it’s important to consider all different platforms and mediums available. Traditional content has always been and will continue to be one of the main ways to earn links back to your company website, but an infographic is not...

5 Things To Remove From Your XML Sitemap

When creating an XML sitemap, you may want to modify it slightly before you upload it to your server.  There are a number of reasons why you should manually edit your XML sitemap file which include, proper indexation,  URL index limitations (although they have gotten...

SEO Link Building Tools I Can’t Live Without

It may be a sweeping statement but if certain tools disappeared it would be devastated - in fact I would probably cry...(a lot!). In this article I thought I might cover some of the tools that I use when working on a clients site. Some you will no doubt be familiar...

Is Pay-Per-Click Advertising Old School Marketing Already?

When you think of old school marketing, you think of print, television, billboards, and radio....but pay-per-click?  Now pay-per-click is not necessarily old school marketing in the sense that you are shouting your message out to everyone and anyone that will listen...

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