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Social Media Marketing or Content Creation: Which Comes First?
While creating a Facebook Fan page, Twitter profile, and LinkedIn profile, YouTube channel, Flickr account, etc and then using those social media networks is technically "creating content," for the purposes of this post, when I speak of "content creation," I am...
AdWords Bid Management: How to Lower Minimum Bid Costs
The day has come to take your website live! You researched the market, spent money on designing a killer website specifically for your industry, and are ready to jump in with both feet. The excitement grows steadily until you decide to sign up for Google AdWords, and...
The 411 on Blog World Expo 2010
October 14th marks the start of Blog World Expo 2010 in Las Vegas. I am happy and excited to say that I will be attending this year, hoping to meet some of my favorite bloggers and Internet Marketers like Darren Rowse, Jonathan Volk, Jeremy Schomaker, John Chow, and...
How to Use PPC to Complement SEO
Recently I wrote a blog post on How SEO and Social Media Are Joining Forces, so I thought it would be beneficial to show how PPC can help to compliment SEO. Now that Pay-Per-Click (at least in Google) is becoming so saturated with advertisers, compared to 5-7 years...
Where To Get Social Media Buttons For Your Blog
If you have visited a news site or blog recently, you have probably seen social media buttons throughout their content. This makes it easy for a user to share and spread the word about content they like, by using their favorite social networks. A blog post or news...
How SEO and Social Media Are Joining Forces
I have discussed with a number of people recently the debate about what is considered Search Engine Optimization and what is considered Social Media. To tell you the truth, I feel like they are starting to blend together to become the ultimate marketing machine on...
HootSuite Goes Freemium – Paid Plans and Free Alternatives
My favorite Twitter management tool HootSuite has made the announcement that they are going to start offering different plans for using their service. New users from now on will have to choose a plan (with the option of a 30 day free trial), and current users will...
How to Create a Social Media Conversion Funnel
Defining your social media goals As with any other type of marketing initiative, social media marketing must begin with a goal. For marketers many times these goals will be: Increasing awareness, loyalty and influence Measuring public opinion Market research...
![Live From Blog World Expo 2010: The 7 Harsh Realities of Blogging for Bucks [Keynote]](https://www.stayonsearch.com/httpdocs/wp-content/uploads/2010/10/BlogWorld.jpg)
Live From Blog World Expo 2010: The 7 Harsh Realities of Blogging for Bucks [Keynote]
This keynote is with Darren Rowse, Brian Clark, and Sonia Simone. There are a lot of misconceptions about blogging and making money through your blog. Darren, Brian, and Sonia talk about 7 misconceptions and how you can succeed through blogging. #1 - Free is Not a...
Top 5 Reasons an SEO Audit is a Good Place to Start
Starting a new marketing campaign with an SEO audit is always a good idea. It helps you uncover the weaknesses of the site so that problems can be corrected and the site can be optimized to provide maximum searchability. This process will also provide you with an SEO...
What is the Google+ Project? A Look Inside…
By now, almost everyone has heard about the new and exciting release of the Google+ Project, the latest product from Google. I myself have only been using it for a few weeks, so I am still trying to get use to it and test out all of the features it has. This is the...
Online Business: How to Utilize Your Social Networking Sites Properly
Facebook, Twitter and Google+—these three major social players aren’t just places to drop your ad and service update bombs. In Internet marketing, social networking sites are a sacred place to position yourself in the market without even mentioning that you sell a...
3 Ways to Enhance Your Blog’s Success
Blogging success isn't going to come overnight, and it most likely won't happen in a couple of months either. Successful blogs are backed by several months, if not a couple of years, of hard work and dedication. Profitable blogs with strong readerships and excellent...
Facebook for Business: Setup and Usage Tips
The new Facebook Timeline format for business includes a more visual on-page presence with the Cover Shot, more user data via Insights, and features, like the Apps Ribbon and Milestones that allow businesses to better share their story with Facebook's millions of...
Social Media Success and What It Can Do for Your Business
If there’s one path of determination that businesses alike have trouble developing, it’s a social media following. According to 2010 Social Media Marketing Report, 67% of marketers plan to use some form of a social media channel including blogs, Twitter, and Facebook....
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